Digital SEO Marketing is
based upon a strong base of quality content, so is your Gold Coast business
really strong enough to succeed? Far too many places out there are creating
content that isn't worth the paper it is printed on (or rather the pixels it is
displayed on ...) and the web is flooded with small businesses, like yours in
Gold Coast, that just try to get some attention, but annoy people instead.
Every online marketer, Local business and even just internet user would love to
have that one post or video go viral and let the Social Media Machine just
produce free publicity - but the truth is it is a lottery, and the most
effective plan that everybody can follow is to make routinely quality content
for your fans to love, like and share.
There are a
handful of Big Picture ideas that you will want to remember when it comes to
Content:
Relevant Content is Key
Facebook is a
swift paced and constantly changing environment, as such you ought to make sure
you reach people when it is going to be most successful. This means every thing
must concern you, your business, your audience and what you intend to achieve.
When you post about something that your audience genuinely appreciates you will
see greater response.
Content is not just words
bear in mind
that when we discuss content you should be thinking about Videos, Quotes,
Pictures, Thoughts, Ideas, Questions, Slideshows, Animation, and Stats.
Quality means posting content that follows the 3 E's
Make sure your
Content can Entertain, Educate and Empower. You should keep these words in mind
when creating content. If you can constantly make posts that express one of the
Three E's then you will be on the path to producing a reputation for quality
content.
If you are not
sure on what your online or local Gold Coast target market will view as
quality, then one of the simplest ways to figure it out is to undertake some
research. Look at your competition or at other areas around your market to see
what other company's in Gold Coast post and what type of interaction they get.
You shouldn't be looking to copy them, but rather imitate the areas that work
and make their success your own. When it boils down to it though, one of the
most basic ways to know what your Target market will identify with will be to
just ask them. Make a post or a survey that can engage with your audience to
see what they want from you as a company and what they want to see on their
Facebook wall. You may be amazed by what you discover.
And so, if you have any
questions, or simply need to chat, call Internet Marketing Experts Gold Coast
on 1300 595 013 or visit, internetmarketingexpertsGoldCoast.com.au
